| Social media is also referred to as Web
2.0
Social Media has transformed not only the online media industry,
but also the way businesses and advertising agencies interact
with their customers offline.
The major changes have been:
- More personal engagement
- Ongoing communications
- Personalisation
- Conversational style copy
- Database marketing
Social News Media
The power of news is largely in the hands of the public,
with the introduction of video and photo capabilities of mobile
phones.
In most major disasters, it is public content that provides
the first initial look into the situation. Whilst this has
caused some concern for traditional journalism, the addition
of on-the-spot footage has not only allowed the capture of
real time events, but also added a new dimension to 'the human
element'.
YouTube Profile
Social Media News
Adding Web 2.0 Elements to Your
Website
Next: Social Media
News
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