| As Social Media Grows, What Will Become of the Plain Old Banner Ad? |
| “The death of display advertising has been greatly exaggerated,” Randall Rothenberg, CEO of the Interactive Advertising Bureau, said last week at the trade organization’s MIXX conference.
True, rectangular “banner” ads, in-stream video commercials and other so-called online “display” advertising… Read more
10/06/2010
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| Rafat Ali Seeks to Re-imagine Travel Guide Industry for Mobile |
| After traveling around the world for the last two years, paidContent founder Rafat Ali has a new venture. In a separate Q&A, he describes why he wants to avoid the business of covering news.
Here, he discusses how… Read more
09/13/2010
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| Public Media API Could Be ‘Engine of Innovation’ for Journalism |
| Journalists from American Public Media, Public Radio Exchange, Public Radio International, PBS and NPR have spent months scoping out how they would create an online pipeline to share and distribute public media content on any platform.
Their goal is… Read more
09/09/2010
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| How to Use TimeFlow to Manage, Analyze Chronological Data |
| As a reporter at The Washington Post, Sarah Cohen was frequently frustrated with the dearth of tools for working with chronological data. Now the Knight Professor of the Practice of Journalism and Public Policy at Duke University, Cohen looks… Read more
08/26/2010
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| How Poligraft Can Help Journalists and Consumers Discover Connections in the News |
| Poligraft is a new tool released by the Sunlight Foundation that tries to add political context to news stories. It scans news articles for the names of donors, corporations, lobbyists and politicians and shows how they are connected by… Read more
08/18/2010
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| 20 SXSW Interactive Panels That Journalists Should Vote For |
| This year, for the first time ever, more people attended South by Southwest Interactive than the music festival, which has attracted people to Austin, Texas, every spring since 1987.
Though South by Southwest Interactive is best known… Read more
08/13/2010
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| Chat Replay: TBD Editors Discuss Decisions in Building DC-Area News Site |
| Early Monday morning, after months of preparation, Allbritton Communications launched its new Washington, D.C.-area news site. Now that the site is live, users can see how TBD is relying on aggregation, geocoding and community engagement to tell… Read more
08/09/2010
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| What Web Analytics Can – And Can’t – Tell You about Your Site’s Traffic and Audience |
| It’s often said the Web is more measurable than any other medium. That’s probably true. But trying to actually understand what’s being measured and translate the different types of measurement into a coherent whole can make your head spin.
A… Read more
08/04/2010
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| 4 Digital Tools to Improve Your Government Coverage |
| Monday and Tuesday, about 40 journalists are gathering at Poynter to learn how they can use free digital services to cover government more effectively. They’ll learn how to share and annotate documents, share data on politicians and lobbyists, understand voting… Read more
08/02/2010
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| 7 Ways to Use Facebook to Merge News with the Social Web |
| Although many news organizations know they should incorporate Facebook into their social media strategies, so far they’ve had to rely on independent consultants to tell them what works. This week, however, Facebook outlined best practices on how news… Read more
07/29/2010
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